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Abstract

The present invention relates to an apparatus for realizing personal shops in electronic commerce business. It is an object of the present invention to provide an apparatus for realizing personal shops in an electronic commerce business, which enables users to use shopping malls easily and conveniently by presenting contents screens fit for the member specialties by members and recommending goods suitable for the purchase pattern of the users. Further according to the present invention, the apparatus for realizing personal shops in electronic commerce business comprises foods management unit for managing goods information; a web server for providing a member registration web page to connected users, receiving users information from the users upon the member registration if the users are initiated to a membership, provides shopping malls if the users who are registered as members are logged-in, generating data from all materials during the use of the shopping malls by providing the shopping malls if the user who are registered as members, receiving goods data from the goods management unit by using analyzed customers tendency data if the users are logged-in again, and realizing and providing a unique personal shop screen to each user; a members management unit for databasing the users information from the web server and the itemized materials inputted during the use of the shopping malls with the users logged-in; and a customers information analysis unit for providing customers information, goods information, order and delivery information, customers navigation information, and so on from the members management unit, systematically processing the information, and providing to the web server the processed information of goods purchase forecast values by customers, goods interest degrees by customers, goods purchase degrees by customers, and so on.

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First Claim