System for message delivery in interactive communication networks
Number of patents in Portfolio can not be more than 2000
United States of America Patent
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N/A
Issued Date -
Oct 18, 2001
app pub date -
Feb 23, 2001
filing date -
Jan 28, 2000
priority date (Note) -
Abandoned
status (Latency Note)
Importance
Abstract
A message delivery system (10) for delivering messages (20) embedded in content (22) which is made accessible to an audience (12) on an interactive communications network. A message provider (14) provides the messages (20) and once they are embedded into the content (22) a content provider (16) makes them available on the network. The message provider (14) and the content provider (16) may be distinct entities or the same. The content (22) may be audible or visual, particularly including text, or may be combinations of such. In turn, the messages (20) may take any of these forms. The audience (12) is motivated to seek out, obtain, and use the content (20), and thereby concurrently perceive the messages (20), because the content (20) has an intrinsic or extrinsic desirability to the audience (12). In particular, the messages (20) may be for advertising or educational purposes.
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