Scheduling and presenting IPG ads in conjunction with programming ads in a television environment
Number of patents in Portfolio can not be more than 2000
United States of America Patent
Stats
-
Jan 26, 2010
Issued Date -
N/A
app pub date -
Dec 27, 2000
filing date -
Feb 18, 2000
priority date (Note) -
In Force
status (Latency Note)
Importance
Abstract
A method and system whereby conventional television advertisements (i.e., those delivered to viewers while they watch television programming) can be delivered in conjunction with and correlated with advertisements that are presented to viewers in the Interactive Program Guide (IPG). Moreover, the invention described herein provides for delivering highly targeted ads to viewers in both conventional programming avails and in the IPG, and for linking the targeted ads in these two media to provide for enhanced and highly effective advertising campaigns.
First Claim
Family
International Classification(s)
Cited Art Landscape
Patent Citation Ranking
Advertisement
Advertisement
Advertisement
Recipient Email Address
Recipient Email Address
Comment
Recipient Email Address
Add to Portfolio(s)
To add this patent to one, or more, of your portfolios, simply click the add button.
This Patent is in these Portfolios:
Add to additional portfolios:
Last Refreshed On:
Changes done successfully