US Patent Application No: 2001/0049,620

Number of patents in Portfolio can not be more than 2000

Privacy-protected targeting system

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Abstract

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A system and method for transaction profiling in a privacy-protected manner, wherein the transaction generally refers to an intentional action by a user. For example, in the context of television programming, the transaction data may relate to programming and advertisements watched by the user over a predetermined period of time. A transaction profile vector based on the evaluation of the recorded transaction data is then computed, wherein the transaction profile vector may include demographic attributes such as probable age, household size, income level of the user, or preference attributes indicating probable products and services preferred by the user. To protect privacy, the generation of the transaction profile vector (also known as profile vector) preferably takes place local to the transaction.

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First Claim

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Patent Owner(s)

Patent OwnerAddressTotal Patents
PRIME RESEARCH ALLIANCE E, INC.DOYLESTOWN, PA55

International Classification(s)

  • [Classification Symbol]
  • [Patents Count]

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Blasko, John P New Hope, PA 15 474

Cited Art Landscape

Patent Info (Count) # Cites Year
 
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* Cited By Examiner

Patent Citation Ranking

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Patent Info (Count) # Cites Year
 
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8,108,245 Method and system for web user profiling and selective content delivery 24 2000
7,979,880 Method and system for profiling iTV users and for providing selective content delivery 16 2001
7,822,843 Predicting the activities of an individual or group using minimal information 0 2001
8,069,076 Generating audience analytics 14 2004
* 2007/0011,039 Generating audience analytics 78 2004
 
SEARETE LLC (2)
* 2008/0270,234 Rewarding influencers 0 2007
* 2008/0270,474 Collecting influence information 1 2007
 
UNILOC LUXEMBOURG S.A. (1)
9,082,128 System and method for tracking and scoring user activities 0 2010
 
VIAVI SOLUTIONS INC. (2)
* 7,984,187 System and method for constructing transactions from electronic content 0 2004
* 2006/0053,082 System and method for constructing transactions from electronic content 2 2004
 
MICROSOFT TECHNOLOGY LICENSING, LLC (24)
7,478,414 Method and apparatus for alerting a television viewers to the programs other viewers are watching 53 2000
* 7,395,544 Regulating the quality of a broadcast based on monitored viewing behavior information 2 2001
* 2002/0144,266 Regulating the quality of a broadcast 24 2001
* 6,959,420 Method and system for protecting internet users' privacy by evaluating web site platform for privacy preferences policy 28 2001
7,912,971 System and method for user-centric authorization to access user-specific information 14 2002
* 7,076,558 User-centric consent management system and method 101 2002
7,552,460 Modifying an electronic program guide based on viewer statistics 38 2002
7,334,013 Shared services management 22 2002
7,590,705 Profile and consent accrual 9 2004
* 2005/0193,093 Profile and consent accrual 41 2004
7,614,002 Method and system for protecting internet users' privacy by evaluating web site platform for privacy preferences policy 12 2005
* 2005/0257,250 Method and system for protecting internet users' privacy by evaluating web site platform for privacy preferences policy 20 2005
* 2007/0208,728 Predicting demographic attributes based on online behavior 10 2006
7,610,391 User-centric consent management system and method 8 2006
* 8,082,179 Monitoring television content interaction to improve online advertisement selection 0 2007
8,949,155 Protecting privacy of personally identifying information when delivering targeted assets 0 2008
8,166,104 Client-centered usage classification 1 2009
8,719,366 Profile and consent accrual 1 2009
8,443,452 URL filtering based on user browser history 1 2010
* 2011/0185,436 URL FILTERING BASED ON USER BROWSER HISTORY 8 2010
8,185,932 System and method for user-centric authorization to access user-specific information 3 2011
* 2011/0119,732 SYSTEM AND METHOD FOR USER-CENTRIC AUTHORIZATION TO ACCESS USER-SPECIFIC INFORMATION 2 2011
* 2012/0054,792 Online Advertisement Selection 0 2011
9,092,637 Profile and consent accrual 0 2014
 
GATOR.COM (1)
* 7,181,488 System, method and computer program product for presenting information to a user utilizing historical information about the user 47 2002
 
INTENT IQ, LLC (6)
* 8,566,164 Targeted online advertisements based on viewing or interacting with television advertisements 5 2007
* 2009/0172,728 Targeted online advertisements based on viewing or interacting with television advertisements 81 2007
* 8,595,069 Systems and methods for dealing with online activity based on delivery of a television advertisement 4 2010
* 2011/0099,576 Systems and methods for dealing with online activity based on delivery of a television advertisement 4 2010
* 8,695,032 Targeted television advertisements based on online behavior 5 2011
* 2012/0047,530 Targeted television advertisements based on online behavior 19 2011
 
ARCAMETRICS SYSTEMS, INC. (1)
* 2010/0036,884 CORRELATION ENGINE FOR GENERATING ANONYMOUS CORRELATIONS BETWEEN PUBLICATION-RESTRICTED DATA AND PERSONAL ATTRIBUTE DATA 3 2009
 
BUYERLEVERAGE (1)
7,844,489 Buyer-driven targeting of purchasing entities 2 2001
 
GOOGLE INC. (4)
* 8,321,249 Determining a demographic attribute value of an online document visited by users 0 2007
* 8,290,800 Probabilistic inference of site demographics from aggregate user internet usage and source demographic information 0 2007
* 2013/0282,428 PROBABILISTIC INFERENCE OF SITE DEMOGRAPHICS FROM AGGREGATE USER INTERNET USAGE AND SOURCE DEMOGRAPHIC INFORMATION 0 2012
9,021,599 Protecting privacy via a gateway 0 2013
 
SPRINGTIME PRODUCTIONS, LLC (1)
* 2009/0170,586 SPRINGTIME PRODUCTIONS SPECIAL CHARITY FUND RAISING PROCESS 2 2007
 
KONINKLIJKE PHILIPS ELECTRONICS N.V. (1)
* 2006/0031,440 Usage data harvesting 0 2003
 
VERIZON PATENT AND LICENSING INC. (2)
8,635,255 Methods and systems for automatically customizing an interaction experience of a user with a media content application 1 2009
* 2010/0332,570 METHODS AND SYSTEMS FOR AUTOMATICALLY CUSTOMIZING AN INTERACTION EXPERIENCE OF A USER WITH A MEDIA CONTENT APPLICATION 1 2009
 
NIELSEN MEDIA RESEARCH, INC. (6)
8,023,882 Portable audience measurement architectures and methods for portable audience measurement 10 2006
* 2007/0006,250 PORTABLE AUDIENCE MEASUREMENT ARCHITECTURES AND METHODS FOR PORTABLE AUDIENCE MEASUREMENT 28 2006
8,467,717 Portable audience measurement architectures and methods for portable audience measurement 18 2011
* 2011/0239,245 PORTABLE AUDIENCE MEASUREMENT ARCHITECTURES AND METHODS FOR PORTABLE AUDIENCE MEASUREMENT 1 2011
8,707,340 Methods and apparatus to maintain audience privacy while determining viewing of video-on-demand programs 2 2013
9,055,336 Methods, systems and apparatus for multi-purpose metering 1 2014
 
OPENTV, INC. (1)
8,332,268 Method and system for scheduling online content delivery 1 2007
 
The Nielsen Company (US), LLC (7)
8,549,552 Methods and apparatus to monitor media exposure in vehicles 6 2009
* 2011/0103,595 METHODS AND APPARATUS TO MONITOR MEDIA EXPOSURE IN VEHICLES 2 2009
8,307,006 Methods and apparatus to obtain anonymous audience measurement data from network server data for particular demographic and usage profiles 18 2010
8,903,864 Methods and apparatus to obtain anonymous audience measurement data from network server data for particular demographic and usage profiles 0 2012
RE45786 Methods and apparatus to monitor media exposure in vehicles 0 2014
9,185,435 Methods and apparatus to characterize households with media meter data 0 2014
9,185,457 Methods, systems and apparatus for multi-purpose metering 0 2015
 
ERA DIGITAL MEDIA CO., LTD. (1)
* 2006/0259,357 Intelligent dynamic market data collection and advertising delivery system 56 2005
 
ALCATEL LUCENT (1)
* 2013/0060,601 PRIVACY-PRESERVING ADVERTISEMENT TARGETING USING RANDOMIZED PROFILE PERTURBATION 0 2011
 
Peer 39 Inc. (3)
9,117,219 Method and a system for selecting advertising spots 0 2008
* 2010/0125,502 METHOD AND SYSTEM FOR IDENTIFYING WEB DOCUMENTS FOR ADVERTISEMENTS 13 2009
* 2010/0125,523 METHOD AND A SYSTEM FOR CERTIFYING A DOCUMENT FOR ADVERTISEMENT APPROPRIATENESS 1 2009
 
MAGGIO MEDIA RESEARCH, LLC (8)
7,139,723 Privacy compliant multiple dataset correlation system 63 2001
7,146,329 Privacy compliant multiple dataset correlation and content delivery system and methods 35 2001
7,383,243 Systems and methods for creating and evaluating content and predicting responses to content 18 2002
7,302,419 Dynamic operator identification system and methods 38 2002
7,236,941 Event invalidation method 42 2002
7,197,472 Market data acquisition system 64 2002
7,194,421 Content attribute impact invalidation method 47 2002
* 2003/0149,649 Event invalidation method 0 2002
 
III HOLDINGS 1, LLC (3)
6,886,101 Privacy service 40 2002
9,240,010 Systems and methods for generating and using a digital pass 0 2011
* 2013/0030,924 SYSTEMS AND METHODS FOR GENERATING AND USING A DIGITAL PASS 0 2011
 
TELCORDIA TECHNOLOGIES, INC. (1)
* 2011/0015,969 SYSTEM AND METHOD FOR COLLECTING CONSUMER INFORMATION PREFERENCES AND USAGE BEHAVIORS IN WELL-DEFINED LIFE CONTEXTS 3 2009
 
RPX CORPORATION (18)
* 2004/0237,102 Advertisement substitution 41 2004
* 2004/0194,130 Method and system for advertisement detection and subsitution 35 2004
* 2004/0189,873 Video detection and insertion 48 2004
7,738,704 Detecting known video entities utilizing fingerprints 35 2005
* 2005/0177,847 Determining channel associated with video stream 19 2005
* 2005/0172,312 Detecting known video entities utilizing fingerprints 59 2005
* 2005/0149,968 Ending advertisement insertion 33 2005
7,690,011 Video stream modification to defeat detection 8 2005
7,809,154 Video entity recognition in compressed digital video streams 26 2006
* 2006/0187,358 Video entity recognition in compressed digital video streams 66 2006
* 2009/0077,580 Method and System for Advertisement Detection and Substitution 28 2008
8,365,216 Video stream modification to defeat detection 5 2010
7,930,714 Video detection and insertion 13 2010
* 2010/0153,993 Video Detection and Insertion 9 2010
8,073,194 Video entity recognition in compressed digital video streams 12 2010
8,374,387 Video entity recognition in compressed digital video streams 15 2011
8,634,652 Video entity recognition in compressed digital video streams 2 2012
9,147,112 Advertisement detection 0 2014
 
FRANCE TELECOM (3)
* 7,765,583 System and method for managing virtual user domains 4 2005
* 2006/0195,888 System and method for managing virtual user domains 2 2005
* 2010/0269,160 SYSTEM AND METHOD FOR MANAGING VIRTUAL USER DOMAINS 2 2010
 
PHORM UK, INC. (3)
* 2006/0212,353 Targeted advertising system and method 31 2006
* 2008/0201,311 Systems and methods for channeling client network activity 15 2007
* 2012/0030,023 Targeted Advertising System and Method 2 2011
 
Verimatrix, Inc. (1)
8,037,506 Movie studio-based network distribution system and method 10 2007
 
FACEBOOK, INC. (9)
* 8,028,092 Inserting advertising content 13 2002
* 2004/0003,118 Inserting advertising content 22 2002
8,572,278 Generating multiple data streams from a single data source 1 2007
8,762,575 Inserting advertising content 0 2011
* 8,583,471 Inferring household income for users of a social networking system 1 2011
8,769,151 Adding advertising content to media content 0 2012
9,049,032 Prioritizing digital streams during digital conferencing 0 2012
8,904,026 Time-shifting streaming data 0 2012
8,843,559 Modifying payloads of digital streams for digital conferencing 0 2012
 
I/P ENGINE, INC. (1)
* 7,228,493 Serving content to a client 12 2001
 
Experian Ltd. (1)
8,364,518 Systems and methods for forecasting household economics 6 2011
 
STEVEN M. HOFFBERG 2004-1 GRAT (1)
8,892,495 Adaptive pattern recognition based controller apparatus and method and human-interface therefore 0 2013
 
AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY, INC. (1)
* 8,935,797 System and method for online data processing 0 2010
 
QURIO HOLDINGS, INC. (4)
8,055,536 Automated real-time secure user data sourcing 11 2007
8,756,103 System and method of implementing alternative redemption options for a consumer-centric advertising system 0 2007
8,560,387 Systems and methods of providing collaborative consumer-controlled advertising environments 3 2007
* 2008/0307,066 Systems and Methods of Providing Collaborative Consumer-Controlled Advertising Environments 55 2007
* Cited By Examiner