US Patent Application No: 2001/0049,620

Number of patents in Portfolio can not be more than 2000

Privacy-protected targeting system

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Abstract

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A system and method for transaction profiling in a privacy-protected manner, wherein the transaction generally refers to an intentional action by a user. For example, in the context of television programming, the transaction data may relate to programming and advertisements watched by the user over a predetermined period of time. A transaction profile vector based on the evaluation of the recorded transaction data is then computed, wherein the transaction profile vector may include demographic attributes such as probable age, household size, income level of the user, or preference attributes indicating probable products and services preferred by the user. To protect privacy, the generation of the transaction profile vector (also known as profile vector) preferably takes place local to the transaction.

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First Claim

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Patent Owner(s)

Patent OwnerAddressTotal Patents
PRIME RESEARCH ALLIANCE E, INC.DOYLESTOWN, PA58

International Classification(s)

  • [Classification Symbol]
  • [Patents Count]

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Blasko, John P New Hope, PA 16 537

Cited Art Landscape

Patent Info (Count) # Cites Year
 
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* Cited By Examiner

Patent Citation Ranking

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Patent Info (Count) # Cites Year
 
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8,170,912 Database structure and front end 4 2003
8,078,602 Search engine for a computer network 3 2004
8,255,413 Method and apparatus for responding to request for information-personalization 4 2005
8,086,697 Techniques for displaying impressions in documents delivered over a computer network 2 2005
8,645,941 Method for attributing and allocating revenue related to embedded software 1 2006
8,073,866 Method for providing content to an internet user based on the user's demonstrated content preferences 11 2006
8,620,952 System for database reporting 0 2007
8,316,003 Updating content of presentation vehicle in a computer network 0 2009
9,372,921 Method and device for publishing cross-network user behavioral data 0 2010
8,689,238 Techniques for displaying impressions in documents delivered over a computer network 0 2011
 
TENCENT TECHNOLOGY (SHENZHEN) COMPANY LIMITED (3)
* 2010/0023,394 Method, System And Server For Delivering Advertisement Based on User Characteristic Information 1 2009
* 9,112,967 Anonymous communication system and transmission method of information transmission unit in anonymous communication system 0 2012
* 2014/0241,214 ANONYMOUS COMMUNICATION SYSTEM AND TRANSMISSION METHOD OF INFORMATION TRANSMISSION UNIT IN ANONYMOUS COMMUNICATION SYSTEM 0 2012
 
FRITZ SCHAEFER GMBH (1)
8,639,920 Systems and methods for providing anonymized user profile data 10 2010
 
Vista U.S.A. (1)
7,703,668 Compact protocol and solution for substantially offline messaging between portable consumer device and base device 2 2006
 
INTERNATIONAL BUSINESS MACHINES CORPORATION (5)
* 7,562,387 Method and apparatus for selective disabling of tracking of click stream data 9 2001
* 2003/0051,157 Method and apparatus for selective disabling of tracking of click stream data 6 2001
* 2003/0144,898 System, method and computer program product for effective content management in a pull environment 6 2002
* 2004/0093,615 PVR credits by user 5 2002
* 2008/0306,814 LOCALIZED ADVERTISEMENT SUBSTITUTION IN WEB-BASED CONTENT 0 2007
 
SAP SE (1)
* 2009/0217,296 BENEFIT ANALYSIS OF IMPLEMENTING VIRTUAL MACHINES 4 2008
 
VIRTUAL RADIO, INC. (1)
* 2004/0039,796 Personalized cyber disk jockey and Internet radio advertising 44 2002
 
TVWORKS, LLC (2)
* 7,472,423 Method and apparatus for anonymously tracking TV and internet usage 9 2002
* 2003/0188,171 Method and apparatus for anonymously tracking TV and internet usage 13 2002
 
Amdocs Software Systems Limited (1)
* 8,316,020 System, method, and computer program for creating a group profile based on user profile attributes and a rule 11 2008
 
EMC CORPORATION (2)
* 7,472,093 Targeted delivery of informational content with privacy protection 133 2001
* 2002/0026,345 Targeted delivery of informational content with privacy protection 33 2001
 
INTEL CORPORATION (5)
* 2002/0184,195 Integrating content from media sources 82 2001
8,621,046 Offline advertising services 0 2009
* 2011/0161,462 OFFLINE ADVERTISING SERVICES 1 2009
8,429,685 System and method for privacy-preserving advertisement selection 0 2010
9,215,252 Methods and apparatus to identify privacy relevant correlations between data values 0 2013
 
The Bristol Observatory, LTD (3)
7,139,675 Apparatus and method for probabilistic population size and overlap determination, remote processing of private data and probabilistic population size and overlap determination for three or more data sets 8 2002
* 2003/0101,028 Apparatus and method for probabilistic population size and overlap determination, remote processing of private data and probabilistic population size and overlap determination for three or more data sets 1 2002
* 2006/0241,903 APPARATUS AND METHOD FOR PROBABILISTIC POPULATION SIZE AND OVERLAP DETERMINATION, REMOTE PROCESSING OF PRIVATE DATA AND PROBABILISTIC POPULATION SIZE AND OVERLAP DETERMINATION FOR THREE OR MORE DATA SETS 0 2006
 
CATILINA MARKETING INTERNATIONAL. INC. (1)
* 2006/0143,075 Assumed demographics, predicted behaviour, and targeted incentives 58 2004
 
HEWLETT PACKARD ENTERPRISE DEVELOPMENT LP (2)
* 8,296,358 Method and system for journaling data updates in a distributed file system 1 2010
* 2010/0293,137 METHOD AND SYSTEM FOR JOURNALING DATA UPDATES IN A DISTRIBUTED FILE SYSTEM 6 2010
 
WEBAMG SARL (1)
* 2011/0258,056 Method and Apparatus for Universal Placement Server 4 2011
 
WETPAINT.COM, INC. (1)
* 2014/0095,611 PERSONALIZATION THROUGH DYNAMIC SOCIAL CHANNELS 0 2013
 
Visa U.S.A. Inc. (40)
6,837,425 Compact protocol and solution for substantially offline messaging between portable consumer device and based device 48 2002
7,152,780 Compact protocol and solution for substantially offline messaging between portable consumer device and base device 36 2004
7,690,560 Compact protocol and solution for substantially offline messaging between portable consumer device and base device 3 2006
* 2007/0017,970 Compact protocol and solution for substantially offline messaging between portable consumer device and base device 33 2006
7,600,670 Compact protocol and solution for substantially offline messaging between portable consumer device and base device 5 2006
* 2010/0030,644 TARGETED ADVERTISING BY PAYMENT PROCESSOR HISTORY OF CASHLESS ACQUIRED MERCHANT TRANSACTIONS ON ISSUED CONSUMER ACCOUNT 19 2008
* 2010/0211,445 INCENTIVES ASSOCIATED WITH LINKED FINANCIAL ACCOUNTS 20 2010
8,011,570 Compact protocol and solution for substantially offline messaging between portable consumer device and base device 1 2010
* 2010/0306,032 Systems and Methods to Summarize Transaction Data 31 2010
8,266,031 Systems and methods to provide benefits of account features to account holders 3 2010
* 2011/0029,430 Systems and Methods to Provide Benefits of Account Features to Account Holders 7 2010
* 2011/0029,367 Systems and Methods to Generate Transactions According to Account Features 12 2010
9,342,835 Systems and methods to deliver targeted advertisements to audience 0 2010
8,595,058 Systems and methods to match identifiers 3 2010
* 2011/0125,565 Systems and Methods for Multi-Channel Offer Redemption 44 2010
* 2011/0093,327 Systems and Methods to Match Identifiers 75 2010
* 2011/0087,519 Systems and Methods for Panel Enhancement with Transaction Data 62 2010
* 2011/0087,550 Systems and Methods to Deliver Targeted Advertisements to Audience 31 2010
* 2011/0035,280 Systems and Methods for Targeted Advertisement Delivery 24 2010
* 2011/0047,072 Systems and Methods for Propensity Analysis and Validation 74 2010
* 2011/0087,547 Systems and Methods for Advertising Services Based on a Local Profile 31 2010
* 2011/0087,546 Systems and Methods for Anticipatory Advertisement Delivery 23 2010
* 2011/0087,530 Systems and Methods to Provide Loyalty Programs 33 2010
* 2011/0093,335 Systems and Methods for Advertising Services Based on an SKU-Level Profile 34 2010
9,031,860 Systems and methods to aggregate demand 1 2010
* 2011/0087,531 Systems and Methods to Aggregate Demand 30 2010
8,738,418 Systems and methods to enhance search data with transaction based data 2 2011
8,639,567 Systems and methods to identify differences in spending patterns 8 2011
* 2011/0231,305 Systems and Methods to Identify Spending Patterns 17 2011
* 2011/0231,257 Systems and Methods to Identify Differences in Spending Patterns 11 2011
* 2011/0231,223 Systems and Methods to Enhance Search Data with Transaction Based Data 30 2011
* 2011/0231,258 Systems and Methods to Distribute Advertisement Opportunities to Merchants 14 2011
* 2011/0231,225 Systems and Methods to Identify Customers Based on Spending Patterns 9 2011
* 2011/0231,235 Merchant Configured Advertised Incentives Funded Through Statement Credits 11 2011
8,646,684 Compact protocol and solution for substantially offline messaging between portable consumer device and base device 0 2011
8,744,906 Systems and methods for targeted advertisement delivery 4 2011
8,626,579 Systems and methods for closing the loop between online activities and offline purchases 7 2011
8,606,630 Systems and methods to deliver targeted advertisements to audience 9 2011
8,843,391 Systems and methods to match identifiers 3 2011
8,407,148 Systems and methods to provide messages in real-time with transaction processing 4 2011
 
FUTUREWEI TECHNOLOGIES, INC. (3)
* 2011/0184,807 System and Method for Filtering Targeted Advertisements for Video Content Delivery 3 2010
* 2011/0185,381 System and Method for Matching Targeted Advertisements for Video Content Delivery 0 2010
* 2011/0185,384 System and Method for Targeted Advertisements for Video Content Delivery 4 2010
 
UNILOC LUXEMBOURG S.A. (3)
9,082,128 System and method for tracking and scoring user activities 1 2010
9,338,152 Personal control of personal information 0 2012
9,311,485 Device reputation management 0 2014
 
KOC HOLDING A.S. (1)
* 2003/0018,613 Privacy-protecting user tracking and targeted marketing 59 2002
 
MICROSOFT TECHNOLOGY LICENSING, LLC (28)
7,478,414 Method and apparatus for alerting a television viewers to the programs other viewers are watching 62 2000
* 7,395,544 Regulating the quality of a broadcast based on monitored viewing behavior information 2 2001
* 2002/0144,266 Regulating the quality of a broadcast 32 2001
* 6,959,420 Method and system for protecting internet users' privacy by evaluating web site platform for privacy preferences policy 31 2001
7,912,971 System and method for user-centric authorization to access user-specific information 18 2002
* 7,076,558 User-centric consent management system and method 107 2002
7,552,460 Modifying an electronic program guide based on viewer statistics 44 2002
7,334,013 Shared services management 23 2002
7,590,705 Profile and consent accrual 9 2004
* 2005/0193,093 Profile and consent accrual 45 2004
7,614,002 Method and system for protecting internet users' privacy by evaluating web site platform for privacy preferences policy 13 2005
* 2005/0257,250 Method and system for protecting internet users' privacy by evaluating web site platform for privacy preferences policy 23 2005
* 2007/0208,728 Predicting demographic attributes based on online behavior 16 2006
7,610,391 User-centric consent management system and method 11 2006
* 8,082,179 Monitoring television content interaction to improve online advertisement selection 1 2007
8,949,155 Protecting privacy of personally identifying information when delivering targeted assets 0 2008
* 2010/0169,224 PROTECTING PRIVACY OF PERSONALLY IDENTIFYING INFORMATION WHEN DELIVERING TARGETED ASSETS 0 2008
8,166,104 Client-centered usage classification 2 2009
* 2010/0257,035 EMBEDDED CONTENT BROKERING AND ADVERTISEMENT SELECTION DELEGATION 0 2009
8,719,366 Profile and consent accrual 1 2009
* 2009/0300,509 PROFILE AND CONSENT ACCRUAL 9 2009
8,443,452 URL filtering based on user browser history 1 2010
* 2011/0185,436 URL FILTERING BASED ON USER BROWSER HISTORY 12 2010
8,185,932 System and method for user-centric authorization to access user-specific information 4 2011
* 2011/0119,732 SYSTEM AND METHOD FOR USER-CENTRIC AUTHORIZATION TO ACCESS USER-SPECIFIC INFORMATION 2 2011
* 9,390,425 Online advertisement selection 0 2011
* 2012/0054,792 Online Advertisement Selection 0 2011
9,092,637 Profile and consent accrual 0 2014
 
VIAVI SOLUTIONS INC. (2)
* 7,984,187 System and method for constructing transactions from electronic content 0 2004
* 2006/0053,082 System and method for constructing transactions from electronic content 2 2004
 
INTENT IQ, LLC (7)
* 8,566,164 Targeted online advertisements based on viewing or interacting with television advertisements 8 2007
* 2009/0172,728 Targeted online advertisements based on viewing or interacting with television advertisements 92 2007
* 8,595,069 Systems and methods for dealing with online activity based on delivery of a television advertisement 8 2010
* 2011/0099,576 Systems and methods for dealing with online activity based on delivery of a television advertisement 4 2010
* 8,695,032 Targeted television advertisements based on online behavior 8 2011
* 2012/0047,530 Targeted television advertisements based on online behavior 27 2011
* 9,369,779 Targeted television advertisements based on online behavior 0 2014
 
SPRINGTIME PRODUCTIONS, LLC (1)
* 2009/0170,586 SPRINGTIME PRODUCTIONS SPECIAL CHARITY FUND RAISING PROCESS 2 2007
 
VERIZON PATENT AND LICENSING INC. (2)
8,635,255 Methods and systems for automatically customizing an interaction experience of a user with a media content application 1 2009
* 2010/0332,570 METHODS AND SYSTEMS FOR AUTOMATICALLY CUSTOMIZING AN INTERACTION EXPERIENCE OF A USER WITH A MEDIA CONTENT APPLICATION 1 2009
 
ALCATEL LUCENT (1)
* 2013/0060,601 PRIVACY-PRESERVING ADVERTISEMENT TARGETING USING RANDOMIZED PROFILE PERTURBATION 0 2011
 
ALCATEL-LUCENT USA INC. (1)
* 2008/0133,370 System and method for identifying and offering advertising over the internet according to a generated recipient profile 2 2007
 
PEER 39 INC. (3)
9,117,219 Method and a system for selecting advertising spots 0 2008
* 2010/0125,502 METHOD AND SYSTEM FOR IDENTIFYING WEB DOCUMENTS FOR ADVERTISEMENTS 15 2009
* 2010/0125,523 METHOD AND A SYSTEM FOR CERTIFYING A DOCUMENT FOR ADVERTISEMENT APPROPRIATENESS 1 2009
 
SONY INTERACTIVE ENTERTAINMENT AMERICA LLC (16)
8,574,074 Advertising impression determination 13 2005
7,895,076 Advertisement insertion, profiling, impression, and feedback 60 2006
9,129,301 Display of user selected advertising content in a digital environment 2 2006
8,626,584 Population of an advertisement reference list 10 2006
8,645,992 Advertisement rotation 8 2008
8,416,247 Increasing the number of advertising impressions in an interactive environment 2 2008
8,769,558 Discovery and analytics for episodic downloaded media 4 2009
8,272,964 Identifying obstructions in an impression area 19 2009
8,267,783 Establishing an impression area 14 2009
8,763,157 Statutory license restricted digital media playback on portable devices 5 2010
8,763,090 Management of ancillary content delivery and presentation 4 2010
9,015,747 Advertisement rotation 3 2011
9,272,203 Increasing the number of advertising impressions in an interactive environment 0 2013
8,795,076 Advertising impression determination 4 2013
9,195,991 Display of user selected advertising content in a digital environment 0 2013
9,367,862 Asynchronous advertising placement based on metadata 0 2013
 
RPX CORPORATION (19)
* 2004/0237,102 Advertisement substitution 48 2004
* 2004/0194,130 Method and system for advertisement detection and subsitution 41 2004
* 2004/0189,873 Video detection and insertion 54 2004
7,738,704 Detecting known video entities utilizing fingerprints 43 2005
* 2005/0177,847 Determining channel associated with video stream 19 2005
* 2005/0172,312 Detecting known video entities utilizing fingerprints 64 2005
* 2005/0149,968 Ending advertisement insertion 40 2005
7,690,011 Video stream modification to defeat detection 10 2005
7,809,154 Video entity recognition in compressed digital video streams 26 2006
* 2006/0187,358 Video entity recognition in compressed digital video streams 77 2006
* 2009/0077,580 Method and System for Advertisement Detection and Substitution 32 2008
8,365,216 Video stream modification to defeat detection 5 2010
7,930,714 Video detection and insertion 18 2010
* 2010/0158,358 Video stream modification to defeat detection 7 2010
* 2010/0153,993 Video Detection and Insertion 13 2010
8,073,194 Video entity recognition in compressed digital video streams 12 2010
8,374,387 Video entity recognition in compressed digital video streams 17 2011
8,634,652 Video entity recognition in compressed digital video streams 2 2012
9,147,112 Advertisement detection 0 2014
 
FRANCE TELECOM (3)
* 7,765,583 System and method for managing virtual user domains 4 2005
* 2006/0195,888 System and method for managing virtual user domains 3 2005
* 2010/0269,160 SYSTEM AND METHOD FOR MANAGING VIRTUAL USER DOMAINS 3 2010
 
Experian Ltd. (1)
8,364,518 Systems and methods for forecasting household economics 7 2011
 
AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY, INC. (1)
* 8,935,797 System and method for online data processing 0 2010
* Cited By Examiner