Opt-in electronic mail advertising for internet radio network
Number of patents in Portfolio can not be more than 2000
United States of America Patent
Stats
-
N/A
Issued Date -
Dec 20, 2001
app pub date -
Jan 3, 2001
filing date -
Jun 8, 2000
priority date (Note) -
Abandoned
status (Latency Note)
Importance
Abstract
A subscription system for the receipt of infotainment content such as audio programming is disclosed. A network operator enables a user to elect to pay a fee or to agree to receive email-advertising messages for continuing permission to access content. If email ads are elected, the ads are sent to the user's email address in a separate time and/or space from the content. The email ads are linked by at least one of subject and occurrence to the user's activities in accessing content. A user ID identifiable to the network operator links the email ads and content accessed by the user. The email ads are sent to a user system that may be disconnected from the system that provides the user's infotainment experience. The email ads may be sent as a single message under a subject heading, or as part of a bundle of ads combined under a single subject heading. Bundled ads are normally individually less costly to advertisers than single ads.
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Cited Art Landscape
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