US Patent Application No: 2002/0004,735

Number of patents in Portfolio can not be more than 2000

System and method for ranking items

1 Status Updates

Stats

ATTORNEY / AGENT: (SPONSORED)

Importance

Loading Importance Indicators... loading....

Abstract

See full text

A system and method for ranking items is disclosed. In one embodiment, the items constitute offerings offered by at least one on-line vendor. The system includes a ranking module that estimates the likelihood that a user will select the offerings and the likelihood that the user will purchase the items offered in the offerings. Based on this information, the ranking module calculates the expected revenue to be generated by the offerings. The ranking module then ranks the offerings relative to one another so as to increase income received by the system administrator.

Loading the Abstract Image... loading....

First Claim

See full text

Family

Loading Family data... loading....

Patent Owner(s)

Patent OwnerAddressTotal Patents
OVERTURE SERVICES, INCPASADENA, CA2

International Classification(s)

  • [Classification Symbol]
  • [Patents Count]

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Gross, William Pasadena, CA 51 1152

Cited Art Landscape

Patent Info (Count) # Cites Year
 
ADOBE SYSTEMS INCORPORATED (2)
* 6,466,970 System and method for collecting and analyzing information about content requested in a network (World Wide Web) environment 165 1999
* 6,892,238 Aggregating and analyzing information about content requested in an e-commerce web environment to determine conversion rates 40 2002
 
PINPOINT INCORPORATED (1)
* 2001/0014,868 SYSTEM FOR THE AUTOMATIC DETERMINATION OF CUSTOMIZED PRICES AND PROMOTIONS 591 1998
 
XEROX CORPORATION (1)
* 6,272,507 System for ranking search results from a collection of documents using spreading activation techniques 150 1998
 
VUMTEMRA, ASHTON, COLL PC, LLC (1)
* 6,327,574 Hierarchical models of consumer attributes for targeting content in a privacy-preserving manner 537 1999
 
RESHARE COMMERCE, LLC (1)
* 6,594,641 Computer facilitated product selling system 50 1999
 
RealTime Media (1)
* 6,379,251 System and method for increasing click through rates of internet banner advertisements 76 1999
 
MICROSOFT TECHNOLOGY LICENSING, LLC (2)
* 6,006,218 Methods and apparatus for retrieving and/or processing retrieved information as a function of a user's estimated knowledge 240 1997
* 6,330,563 Architecture for automated data analysis 14 1999
 
VALUE CLICK, INC. (1)
* 5,848,396 Method and apparatus for determining behavioral profile of a computer user 1459 1996
 
DISNEY ENTERPRISES, INC. (1)
* 5,963,915 Secure, convenient and efficient system and method of performing trans-internet purchase transactions 592 1996
 
KUHURO INVESTMENTS AG, L.L.C. (1)
* 6,134,532 System and method for optimal adaptive matching of users to most relevant entity and information in real-time 686 1997
 
WALKER ASSET MANAGEMENT LIMITED PARTNERSHIP (1)
* 6,128,599 Method and apparatus for processing customized group reward offers 423 1997
 
GOOGLE INC. (2)
* 2002/0099,600 METHOD AND APPARATUS FOR AUTOMATIC PLACEMENT OF ADVERTISING 45 1998
* 6,792,458 System and method for monitoring and analyzing internet traffic 114 2000
 
SIZMEK TECHNOLOGIES, INC. (1)
* 6,880,123 Apparatus and accompanying methods for implementing a network distribution server for use in providing interstitial web advertisements to a client computer 86 1999
 
INTERNATIONAL BUSINESS MACHINES CORPORATION (1)
* 5,826,260 Information retrieval system and method for displaying and ordering information based on query element contribution 77 1995
 
BELLSOUTH INTELLECTUAL PROPERTY CORPORATION (1)
* 6,718,551 Method and system for providing targeted advertisements 460 1999
 
The Nielsen Company (US), LLC (2)
* 6,138,155 Method and apparatus for tracking client interaction with a network resource and creating client profiles and resource database 189 1998
* 2002/0099,812 METHOD AND APPARATUS FOR TRACKING CLIENT INTERACTION WITH A NETWORK RESOURCE AND CREATING CLIENT PROFILES AND RESOURCE DATABASE 56 1998
 
DBM Korea (1)
* 6,295,061 Computer system and method for dynamic information display 112 1999
 
SWITCHBOARD LLC (1)
* 5,937,392 Banner advertising display system and method with frequency of advertisement control 295 1997
 
INCPT ACQUISITION LLC (1)
* 5,999,912 Dynamic advertising scheduling, display, and tracking 288 1997
 
SOUND VIEW INNOVATIONS, LLC (1)
* 6,009,409 System and method for scheduling and controlling delivery of advertising in a communications network 199 1997
 
CENTRAL PARK, SERIES 62 OF ALLIED SECURITY TRUST I (1)
* 5,974,398 Method and apparatus enabling valuation of user access of advertising carried by interactive information and entertainment services 498 1997
 
INTEL CORPORATION (1)
* 5,664,115 Interactive computer system to match buyers and sellers of real estate, businesses and other property using the internet 861 1995
 
GoTo.com. (1)
* 6,078,866 Internet site searching and listing service based on monetary ranking of site listings 282 1998
 
IAC SEARCH & MEDIA, INC. (1)
* 6,078,916 Method for organizing information 314 1998
 
ENTRYPOINT, INC. (1)
* 5,740,549 Information and advertising distribution system and method 1525 1995
 
NVal Solutions, Inc. (1)
* 6,411,936 Enterprise value enhancement system and method 132 1999
 
Double Click, Inc. (1)
* 5,948,061 Method of delivery, targeting, and measuring advertising over networks 1655 1996
 
STMICROELECTRONICS NV (1)
* 6,876,874 Process for reducing the electrical consumption of a transmitter/receiver of digital information, in particular a cellular mobile telephone, and corresponding transmitter/receiver 8 2001
 
AT&T CORP. (1)
* 6,009,410 Method and system for presenting customized advertising to a user on the world wide web 914 1997
 
YAHOO! INC. (2)
* 6,631,372 Search engine using sales and revenue to weight search results 160 1999
* 6,993,590 Method of creating data streams for user-specific usage data gathering systems 48 2000
* Cited By Examiner

Patent Citation Ranking

Forward Cite Landscape

Patent Info (Count) # Cites Year
 
Other [Check patent profile for assignment information] (3)
8,260,689 Method and system for managing and displaying product images 3 2007
8,554,639 Method and system for managing and displaying product images 1 2011
* 2013/0226,680 COMMERCE PLATFORM 0 2013
 
YELLOWPAGES.COM LLC (3)
* 7,979,308 Methods and apparatuses for sorting lists for presentation 8 2005
8,837,698 Systems and methods to collect information just in time for connecting people for real time communications 0 2007
9,026,515 Systems and methods to provide communication references from different sources to connect people for real time communications 0 2007
 
ZANNI ASSETS LIMITED LIABILITY COMPANY (8)
8,219,465 Online ordering for a consumer 0 2009
8,600,822 Online ordering system and method utilizing normalized product feeds and insertion of order data without redirect 0 2009
* 8,065,195 Method, medium, and system for universal shopping cart order injection and payment determination 0 2011
8,676,665 Method and medium for universal shopping cart order injection and payment determination 0 2011
* 8,533,064 Method and medium for universal shopping cart order injection 0 2012
* 2013/0013,455 METHOD, MEDIUM, AND SYSTEM FOR UNIVERSAL SHOPPING CART ORDER INJECTION AND PAYMENT DETERMINATION 0 2012
* 8,577,749 Method, medium, and system for universal shopping cart order injection 0 2012
* 2013/0024,291 Online ordering system and method 0 2012
 
Overture Service, Inc. (1)
6,983,272 System and method for influencing a position on a search result list generated by a computer network search engine 121 2001
 
A9.COM, INC. (1)
8,676,781 Method and system for associating an advertisement with a web page 0 2005
 
AMAZON TECHNOLOGIES, INC. (6)
8,131,594 System and method for facilitating targeted advertising 2 2006
* 8,819,214 Click value determination with incentive schemes for website visitors and advertisers 0 2006
* 2008/0082,655 Click Value Determination With Incentive Schemes For Website Visitors And Advertisers 5 2006
8,769,079 Determination and management of click values associated with visitors to web sites 0 2007
* 8,301,692 Person to person similarities based on media experiences 4 2009
* 8,341,026 Data feed adoption tracking 1 2009
 
AMEDESA, LTD (2)
8,799,200 Method and system for creating a predictive model for targeting webpage to a surfer 1 2009
8,762,313 Method and system for creating a predictive model for targeting web-page to a surfer 2 2011
 
LIVEPERSON, INC. (10)
8,868,448 Systems and methods to facilitate selling of products and services 1 2001
* 2004/0153,368 Systems and methods to facilitate selling of products and services 25 2001
7,739,149 Systems and methods to facilitate selling of products and services 11 2004
7,657,465 Systems and methods to facilitate selling of products and services 21 2004
8,738,732 System and method for performing follow up based on user interactions 2 2006
8,805,844 Expert search 1 2010
8,918,465 Authentication of service requests initiated from a social networking site 1 2010
8,943,002 Analytics driven engagement 1 2012
8,805,941 Occasionally-connected computing interface 1 2012
9,104,970 Method and system for creating a predictive model for targeting web-page to a surfer 0 2014
 
Media Patents, S.L. (1)
* 2013/0110,644 Methods for Distributions of Digital Files 0 2012
 
TWITTER, INC. (1)
* 7,058,598 Web price optimizer of multiple-item package orders for e-commerce on the internet and method of use 37 2000
 
PAYPAL, INC. (2)
* 9,009,064 Contingent fee advertisement publishing service provider for interactive TV media system and method 0 2009
* 2010/0010,887 CONTINGENT FEE ADVERTISEMENT PUBLISHING SERVICE PROVIDER FOR INTERACTIVE TV MEDIA SYSTEM AND METHOD 13 2009
 
EXPERIAN INTERACTIVE INNOVATION CENTER, LLC (3)
8,027,888 Online credit card prescreen systems and methods 2 2006
* 8,799,148 Systems and methods of ranking a plurality of credit card offers 0 2007
* 2008/0059,352 SYSTEMS AND METHODS OF RANKING A PLURALITY OF CREDIT CARD OFFERS 18 2007
 
MICROSOFT TECHNOLOGY LICENSING, LLC (4)
* 7,788,131 Advertising keyword cross-selling 3 2005
* 8,290,921 Identification of similar queries based on overall and partial similarity of time series 2 2007
* 8,234,147 Multi-variable product rank 0 2009
* 2012/0221,442 MULTI-VARIABLE PRODUCT RANK 0 2012
 
AMEDESA, INC. (1)
8,954,539 Method and system for providing targeted content to a surfer 0 2012
 
Crew Financial LLC (1)
8,185,456 Method and system for structuring a mortgage 0 2006
 
Siebel Systems, Inc. (1)
* 7,136,448 Managing received communications based on assessments of the senders 26 2002
 
CUTTING EDGE CODES LLC (4)
8,763,907 Barcode device 0 2013
8,746,565 Barcode device 0 2013
* 8,733,657 Barcode device 0 2013
8,733,658 Barcode device 0 2013
 
INTERNATIONAL BUSINESS MACHINES CORPORATION (1)
7,881,959 On demand selection of marketing offers in response to inbound communications 3 2005
 
WALKER DIGITAL, LLC (1)
* 2011/0264,564 METHOD AND APPARATUS FOR PRODUCT DISPLAY 0 2011
 
VMWARE, INC. (1)
* 7,970,938 IP subnet discovery with ranked results 3 2006
 
TYKHE, LLC (3)
* 8,285,626 Securitization of sales participation certificates 1 2002
* 8,442,897 Securitization of sales participation certificates 1 2005
8,768,823 Securitization of sales participation certificates 0 2013
 
CISCO TECHNOLOGY, INC. (1)
* 8,412,766 Method and apparatus for tracking client navigation among multiple resources in communication session information saved by a server 0 2002
 
GOLBA LLC (1)
* 2012/0316,938 SYSTEM AND METHOD FOR USER-BASED DISCOUNT DEAL FORMATION AND ADVERTISING 1 2012
 
NIKON PHOTO PRODUCTS INC (1)
* 8,073,831 Electronic shop providing method, site search method, and bulletin board providing method for searching a plurality of content registered onto a website 1 2008
 
RICOH COMPANY, LTD. (2)
* 7,571,185 Tree system diagram output method, computer program and recording medium 0 2006
7,240,071 Tree system diagram output method, computer program and recording medium 0 2006
 
MBNA AMERICA (2)
* 8,620,757 System for providing an online account statement having hyperlinks 0 2003
* 2004/0162,778 System for providing an online account statement having hyperlinks 20 2003
 
TARGET BRANDS, INC. (1)
* 2013/0339,083 PRODUCT PLACEMENT IN RETAIL SETTINGS 0 2012
 
FREE-PC, INC. (1)
6,907,566 Method and system for optimum placement of advertisements on a webpage 319 1999
 
EBAY INC. (11)
* 8,090,698 Method and system to facilitate a search of an information resource 3 2004
* 7,827,061 Dynamic selection of outbound marketing events 2 2005
* 7,640,234 Methods and systems to communicate information 7 2006
8,055,641 Methods and systems to communicate information 1 2009
8,046,321 Method and system to analyze rules 5 2010
8,244,666 Identifying an item based on data inferred from information about the item 5 2010
8,396,892 Method and system to transform unstructured information 2 2010
8,688,623 Method and system to identify a preferred domain of a plurality of domains 1 2011
8,521,712 Method and system to enable navigation of data items 2 2011
8,954,411 Method and system to facilitate a search of an information resource 0 2011
8,909,594 Identifying an item based on data associated with the item 0 2012
 
DIGIMARC CORPORATION (2)
8,671,165 Method, cell phone and system for accessing a computer resource over a network via microphone-captured audio 1 2013
8,943,172 Methods and systems for accessing a computer resource over a network via microphone-captured audio 0 2014
 
JELLYFISH, INC. (1)
* 2007/0239,560 Cost-per-action market driven advertising fee sharing 11 2006
 
YAHOO! INC. (49)
6,775,831 System and method for rapid completion of data processing tasks distributed on a network 138 2000
6,876,997 Method and apparatus for indentifying related searches in a database search system 171 2000
7,136,860 System and method to determine the validity of an interaction on a network 15 2001
6,978,263 System and method for influencing a position on a search result list generated by a computer network search engine 129 2001
7,092,901 System and method for influencing a position on a search result list generated by a computer network search engine 51 2001
7,835,943 System and method for providing place and price protection in a search result list generated by a computer network search engine 8 2001
7,076,479 Search engine account monitoring 13 2001
7,065,500 Automatic advertiser notification for a system for providing place and price protection in a search result list generated by a computer network search engine 50 2001
7,225,182 Recommending search terms using collaborative filtering and web spidering 55 2001
7,231,358 Automatic flight management in an online marketplace 27 2002
7,043,471 Search engine account monitoring 28 2002
7,054,857 Use of extensible markup language in a system and method for influencing a position on a search result list generated by a computer network search engine 17 2002
7,231,395 Method and apparatus for categorizing and presenting documents of a distributed database 75 2002
7,555,485 System and method for conducting an auction-based ranking of search results on a computer network 9 2002
7,707,140 Information retrieval system and method employing spatially selective features 43 2002
7,962,363 Online media exchange 16 2002
7,373,599 Method and system for optimum placement of advertisements on a webpage 173 2003
7,100,111 Method and system for optimum placement of advertisements on a webpage 143 2003
7,454,409 Displaying paid search listings in proportion to advertiser spending 9 2003
7,266,551 Method and system for generating a set of search terms 6 2004
7,043,483 System and method allowing advertisers to manage search listings in a pay for placement search system using grouping 39 2004
7,958,115 Search systems and methods using in-line contextual queries 9 2004
7,856,441 Search systems and methods using enhanced contextual queries 15 2005
7,603,349 User interfaces for search systems using in-line contextual queries 88 2005
8,260,786 Method and apparatus for categorizing and presenting documents of a distributed database 2 2005
7,657,555 Method and apparatus for identifying related searches in a database search system 10 2005
7,447,691 System and method to determine the validity of an interaction on a network 3 2005
7,421,441 Systems and methods for presenting information based on publisher-selected labels 6 2005
* 7,409,402 Systems and methods for presenting advertising content based on publisher-selected labels 15 2005
7,464,079 System and method for influencing a position on a search result list generated by a computer network search engine 8 2005
7,499,874 Automatic flight management in an online marketplace 13 2005
7,783,540 System and method for influencing a position on a search result list generated by a computer network search engine 7 2006
7,702,537 System and method for enabling multi-element bidding for influencing a position on a search result list generated by a computer network search engine 1 2006
8,321,274 Advertiser alerting system and method in a networked database search system 4 2006
7,792,818 Method and apparatus for categorizing and presenting documents of a distributed database 23 2006
7,698,315 System and method allowing advertisers to manage search listings in a pay for placement search system using grouping 1 2006
7,483,886 Search engine account monitoring 5 2006
7,363,300 System and method for influencing a position on a search result list generated by a computer network search engine 11 2006
7,603,294 Automatic advertiser notification for a system for providing place and price protection in a search result list generated by a computer network search engine 2 2006
7,668,861 System and method to determine the validity of an interaction on a network 71 2007
9,076,162 Method for optimum placement of advertisements on a webpage 0 2007
8,051,080 Contextual ranking of keywords using click data 4 2008
8,001,103 Displaying paid search listings in proportion to advertiser spending 0 2008
7,702,672 System and method for conducting an auction-based ranking of search results on a computer network 1 2009
7,933,903 System and method to determine the validity of and interaction on a network 0 2010
8,015,063 System and method for enabling multi-element bidding for influencing a position on a search result list generated by a computer network search engine 2 2010
8,527,533 Keyword suggestion system for a computer network search engine 0 2010
8,423,543 System and method to determine the validity of an interaction on a network 0 2011
8,521,588 Method for optimum placement of advertisements on a web page 3 2011
* Cited By Examiner