
US Patent Application No: 2002/0004,735
Number of patents in Portfolio can not be more than 2000
System and method for ranking items
Stats
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Jan 10, 2002
Publication date -
Jan 18, 2001
filing date -
09/765,270
serial no -
ABAN
status

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Abstract
A system and method for ranking items is disclosed. In one embodiment, the items constitute offerings offered by at least one on-line vendor. The system includes a ranking module that estimates the likelihood that a user will select the offerings and the likelihood that the user will purchase the items offered in the offerings. Based on this information, the ranking module calculates the expected revenue to be generated by the offerings. The ranking module then ranks the offerings relative to one another so as to increase income received by the system administrator.
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First Claim
Related Publications
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- 15 United States
- 10 France
- 8 Japan
- 7 China
- 5 Korea
- 2 Other
Patent Owner(s)
| Patent Owner | Address | Total Patents |
|---|---|---|
| OVERTURE SERVICES, INC. | PASADENA, CA | 5 |
International Classification(s)
- [Classification Symbol]
- [Patents Count]
Inventor(s)
| Inventor Name | Address | # of filed Patents | Total Citations |
|---|---|---|---|
| Gross, William | Pasadena, CA | 44 | 749 |
Patent Citation Ranking
Forward Cites
| Patent Info | (Count) | # Cites | Year |
|---|---|---|---|
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| 6,775,831 System and method for rapid completion of data processing tasks distributed on a network | 86 | 2000 | |
| 6,876,997 Method and apparatus for indentifying related searches in a database search system | 92 | 2000 | |
| 7,136,860 System and method to determine the validity of an interaction on a network | 9 | 2001 | |
| 6,978,263 System and method for influencing a position on a search result list generated by a computer network search engine | 69 | 2001 | |
| 7,092,901 System and method for influencing a position on a search result list generated by a computer network search engine | 26 | 2001 | |
| 7,835,943 System and method for providing place and price protection in a search result list generated by a computer network search engine | 2 | 2001 | |
| 7,076,479 Search engine account monitoring | 10 | 2001 | |
| 7,065,500 Automatic advertiser notification for a system for providing place and price protection in a search result list generated by a computer network search engine | 36 | 2001 | |
| 7,225,182 Recommending search terms using collaborative filtering and web spidering | 36 | 2001 | |
| 7,231,358 Automatic flight management in an online marketplace | 17 | 2002 | |
| 7,043,471 Search engine account monitoring | 23 | 2002 | |
| 7,054,857 Use of extensible markup language in a system and method for influencing a position on a search result list generated by a computer network search engine | 13 | 2002 | |
| 7,231,395 Method and apparatus for categorizing and presenting documents of a distributed database | 49 | 2002 | |
| 7,555,485 System and method for conducting an auction-based ranking of search results on a computer network | 5 | 2002 | |
| 7,707,140 Information retrieval system and method employing spatially selective features | 4 | 2002 | |
| 7,962,363 Online media exchange | 7 | 2002 | |
| 7,373,599 Method and system for optimum placement of advertisements on a webpage | 48 | 2003 | |
| 7,100,111 Method and system for optimum placement of advertisements on a webpage | 43 | 2003 | |
| 7,454,409 Displaying paid search listings in proportion to advertiser spending | 4 | 2003 | |
| 7,266,551 Method and system for generating a set of search terms | 3 | 2004 | |
| 7,043,483 System and method allowing advertisers to manage search listings in a pay for placement search system using grouping | 28 | 2004 | |
| 7,958,115 Search systems and methods using in-line contextual queries | 1 | 2004 | |
| 7,856,441 Search systems and methods using enhanced contextual queries | 4 | 2005 | |
| 7,603,349 User interfaces for search systems using in-line contextual queries | 24 | 2005 | |
| 8,260,786 Method and apparatus for categorizing and presenting documents of a distributed database | 0 | 2005 | |
| 7,657,555 Method and apparatus for identifying related searches in a database search system | 7 | 2005 | |
| 7,447,691 System and method to determine the validity of an interaction on a network | 2 | 2005 | |
| 7,421,441 Systems and methods for presenting information based on publisher-selected labels | 3 | 2005 | |
| 7,409,402 Systems and methods for presenting advertising content based on publisher-selected labels | 7 | 2005 | |
| 7,464,079 System and method for influencing a position on a search result list generated by a computer network search engine | 5 | 2005 | |
| 7,499,874 Automatic flight management in an online marketplace | 8 | 2005 | |
| 7,783,540 System and method for influencing a position on a search result list generated by a computer network search engine | 3 | 2006 | |
| 7,702,537 System and method for enabling multi-element bidding for influencing a position on a search result list generated by a computer network search engine | 1 | 2006 | |
| 8,321,274 Advertiser alerting system and method in a networked database search system | 2006 | ||
| 7,792,818 Method and apparatus for categorizing and presenting documents of a distributed database | 5 | 2006 | |
| 7,698,315 System and method allowing advertisers to manage search listings in a pay for placement search system using grouping | 1 | 2006 | |
| 7,483,886 Search engine account monitoring | 4 | 2006 | |
| 7,363,300 System and method for influencing a position on a search result list generated by a computer network search engine | 7 | 2006 | |
| 7,603,294 Automatic advertiser notification for a system for providing place and price protection in a search result list generated by a computer network search engine | 1 | 2006 | |
| 7,668,861 System and method to determine the validity of an interaction on a network | 4 | 2007 | |
| 8,051,080 Contextual ranking of keywords using click data | 0 | 2008 | |
| 8,001,103 Displaying paid search listings in proportion to advertiser spending | 0 | 2008 | |
| 7,702,672 System and method for conducting an auction-based ranking of search results on a computer network | 0 | 2009 | |
| 7,933,903 System and method to determine the validity of and interaction on a network | 0 | 2010 | |
| 8,015,063 System and method for enabling multi-element bidding for influencing a position on a search result list generated by a computer network search engine | 0 | 2010 | |
| 8,423,543 System and method to determine the validity of an interaction on a network | 0 | 2011 | |
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| 8,090,698 Method and system to facilitate a search of an information resource | 0 | 2004 | |
| 7,827,061 Dynamic selection of outbound marketing events | 0 | 2005 | |
| 7,640,234 Methods and systems to communicate information | 4 | 2006 | |
| 8,055,641 Methods and systems to communicate information | 0 | 2009 | |
| 8,046,321 Method and system to analyze rules | 3 | 2010 | |
| 8,244,666 Identifying an item based on data inferred from information about the item | 1 | 2010 | |
| 8,396,892 Method and system to transform unstructured information | 0 | 2010 | |
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| 8,131,594 System and method for facilitating targeted advertising | 1 | 2006 | |
| 8,301,692 Person to person similarities based on media experiences | 0 | 2009 | |
| 8,341,026 Data feed adoption tracking | 0 | 2009 | |
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| 7,788,131 Advertising keyword cross-selling | 0 | 2005 | |
| 8,290,921 Identification of similar queries based on overall and partial similarity of time series | 0 | 2007 | |
| 8,234,147 Multi-variable product rank | 0 | 2009 | |
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| 7,058,598 Web price optimizer of multiple-item package orders for e-commerce on the internet and method of use | 25 | 2000 | |
| 7,881,959 On demand selection of marketing offers in response to inbound communications | 1 | 2005 | |
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| 7,739,149 Systems and methods to facilitate selling of products and services | 1 | 2004 | |
| 7,657,465 Systems and methods to facilitate selling of products and services | 4 | 2004 | |
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| 7,571,185 Tree system diagram output method, computer program and recording medium | 0 | 2006 | |
| 7,240,071 Tree system diagram output method, computer program and recording medium | 0 | 2006 | |
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| 8,219,465 Online ordering for a consumer | 0 | 2009 | |
| 8,065,195 Method, medium, and system for universal shopping cart order injection and payment determination | 0 | 2011 | |
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| 8,412,766 Method and apparatus for tracking client navigation among multiple resources in communication session information saved by a server | 0 | 2002 | |
|
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| 8,185,456 Method and system for structuring a mortgage | 0 | 2006 | |
|
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| 8,027,888 Online credit card prescreen systems and methods | 0 | 2006 | |
|
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| 6,907,566 Method and system for optimum placement of advertisements on a webpage | 145 | 1999 | |
|
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| 7,979,308 Methods and apparatuses for sorting lists for presentation | 0 | 2005 | |
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| 8,073,831 Electronic shop providing method, site search method, and bulletin board providing method for searching a plurality of content registered onto a website | 0 | 2008 | |
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| 6,983,272 System and method for influencing a position on a search result list generated by a computer network search engine | 68 | 2001 | |
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| 7,136,448 Managing received communications based on assessments of the senders | 15 | 2002 | |
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| 8,285,626 Securitization of sales participation certificates | 0 | 2002 | |
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| 7,970,938 IP subnet discovery with ranked results | 0 | 2006 | |
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| 8,442,897 Securitization of sales participation certificates | 0 | 2005 | |
| 8,260,689 Method and system for managing and displaying product images | 0 | 2007 | |
Maintenance Fees
| Fee | Large entity fee | small entity fee | micro entity fee | due date |
|---|---|---|---|---|
| 11.5 Year Payment | $7400.00 | $3700.00 | $1850.00 | Jul 10, 2013 |
| Fee | Large entity fee | small entity fee | micro entity fee |
|---|---|---|---|
| Surcharge - 11.5 year - Late payment within 6 months | $160.00 | $80.00 | $40.00 |
| Surcharge after expiration - Late payment is unavoidable | $700.00 | $350.00 | $175.00 |
| Surcharge after expiration - Late payment is unintentional | $1,640.00 | $820.00 | $410.00 |