Apparatuses, methods, and computer programs for displaying information on signs
Number of patents in Portfolio can not be more than 2000
United States of America Patent
Stats
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N/A
Issued Date -
Aug 15, 2002
app pub date -
Oct 2, 2001
filing date -
Jul 18, 2000
priority date (Note) -
Abandoned
status (Latency Note)
Importance
Abstract
Databases provide information on viewership for messages. In some embodiments the database can describe the numbers and/or type of pedestrians who can watch public displays at different locations and times. The displays can be outdoors and/or vehicle mounted. The database can be updated by information from sensors. In some embodiments data having a given temporal and spatial granularity, such as pedestrian or vehicle data, is smoothed to produce data having a higher spatial and/or temporal resolution. In some embodiments a database of potential viewership is used to automatically select the message and charge for a showing on a given display. In some embodiments the database indicates viewership for different times of day and the charges or messages selected also vary by time of day. Such message or charge selection can be applied to nonpublic displays, based on multiple-viewer demographics associated with different displays, including demographics derived by sensors.
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Family
International Classification(s)
Cited Art Landscape
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