Method for generating commercial email communications while preserving Internet privacy
Number of patents in Portfolio can not be more than 2000
United States of America Patent
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N/A
Issued Date -
N/A
app pub date -
May 30, 2001
filing date -
Feb 12, 2001
priority date (Note) -
Abandoned
status (Latency Note)
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Abstract
A method of commercial Internet-based communication. The method includes a first entity such as a web merchant receiving an email or other address from a user. The first entity transmits a unique identifier associated with the user to a second entity, while the entity maintains the user communication address in secrecy from a second entity. The second entity accesses a database containing past Internet activity information associated with a multitude of Internet users, and determines a past Internet activity associated with the user's unique identifier. Based on the past activity of the user, the second entity communicates to the first entity whether a direct communication to the user is warranted, and if so, transmits information about a recommended communication such as a promotional emailing. The first entity sends such a communication to the user's communication address.
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