Method and system for delivery of targeted commercial messages
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United States of America Patent
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N/A
Issued Date -
Feb 13, 2003
app pub date -
Feb 14, 2002
filing date -
Jun 30, 1999
priority date (Note) -
Abandoned
status (Latency Note)
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Abstract
A method for delivery of targeted commercial messages. The method comprises assembling a plurality of potential purchaser profiles in an electronic file for presentation to at least one potential advertiser of goods or services applicable to a substantial portion of the plurality of potential purchasers, developing commercial message selection criteria for selecting from the potential purchasers those suited to receive a specified commercial message contained in a set of commercial messages, applying the commercial message selection criteria to the purchaser profiles to identify the potential purchasers suited to receive specified commercial messages, and presenting over a data network to a potential purchaser identified as suited, the specified commercial messages.
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