Method and apparatus for atm-based cross-selling of products and services
Number of patents in Portfolio can not be more than 2000
United States of America Patent
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N/A
Issued Date -
Apr 3, 2003
app pub date -
Aug 23, 2002
filing date -
Dec 1, 1999
priority date (Note) -
Abandoned
status (Latency Note)
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Abstract
A method of and apparatus for automatically displaying an advertisement or promotional material to a user of an automated teller machine or point of purchase terminal. The method includes accessing debit data and credit bureau data for the applicant, accessing account information for the applicant, generating a score for the applicant based on the data and the account information and determining what advertisements or promotional offers to display on the ATM or POP terminal. The apparatus is a system, including both hardware and software components for effecting the method.
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