Methods and systems for marketing comparable products

Number of patents in Portfolio can not be more than 2000

United States of America Patent

APP PUB NO 20030154129A1
SERIAL NO

10287610

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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Methods and systems consistent with the present invention enable a computing system to determine whether a user may purchase a first product. Further, a marketing value associated with the user is determined that reflects a likelihood of the user purchasing a second product which is comparable to the first product. Based on the marketing value, the computing system may generate an offer associated with the second product that and provide the offer to the user, wherein the offer includes a purchase incentive associated with the second product which may not otherwise be available to the user.

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Patent Owner(s)

Patent OwnerAddress
CAPITAL ONE FINANCIAL CORPORATION1680 CAPITAL ONE DR MCLEAN VA 22102

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Goff, Joshua San Diego, CA 2 27

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