User-customized interactive television ticker, including a feature for viewer exclusion of ticker topics

Number of patents in Portfolio can not be more than 2000

United States of America Patent

APP PUB NO 20030167467A1
SERIAL NO

10091363

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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The ticker for an interactive television system has user-customizable features, including a feature to exclude ticker topics dynamically from the display screen while the ticker is being presented and without the need to navigate to a static preferences screen. This allows the user to view only ticker items of interest. Excluded ticker topics are readily re-included without the use of a static preferences screen. Navigation and scrolling controls are used to customize the ticker presentation for the non-excluded ticker topics. Finer granularity of user customization within a topic itself is provided, including an ability to change modes or add content to a ticker. Implicit profiling is used in one implementation to customize the ticker by collecting viewer behavior data.

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Patent Owner(s)

Patent OwnerAddress
DIGEO INC8815 122ND AVENUE NE A DELAWARE CORPORATION KIRKLAND WA 98033

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Allen, Paul G Mercer Island, WA 129 4813
Billmaier, David P Woodinville, WA 19 412
Markman, Michael J Kirkland, WA 5 302

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