ADVERTISING BASED ON PRE-COMPUTED DISTRIBUTED PLAYLISTS
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United States of America Patent
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Issued Date -
N/A
app pub date -
Nov 5, 1999
filing date -
Jan 8, 1999
priority date (Note) -
Abandoned
status (Latency Note)
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Abstract
Methods and apparatuses to provide advertising based on pre-computed sub-playlists are described. The sub-playlists are generated based on one or more demographic characteristics. One or more sub-playlists are used to generate a playlist for a particular user or group of users. In one embodiment, the sub-playlists are generated at a network operations center or other location remote from the device on which the ultimate playlist is displayed; however, the sub-playlists can be generated locally or on a local network device. One or more sub-playlists corresponding to the demographic characteristics of a device user or group of users are combined to provide a playlist for the user or group of users. The playlist is displayed to the user or group of users.
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