Enhanced directory assistance services in a telecommunications network
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United States of America Patent
Stats
-
Sep 29, 2009
Grant Date -
Dec 4, 2003
app pub date -
May 30, 2003
filing date -
Jun 3, 2002
priority date (Note) -
In Force
status (Latency Note)
Importance
Abstract
Directory assistance provides telephone number look up services to callers based on the business or caller name as listed in a telephone directory. As such, directory assistance in the prior art provides a value-added service to telephone users and an expense that must be charged back to telephone subscribers or absorbed by telephone carriers. The present invention provides a method and system whereby directory assistance is enhanced to deliver a targeted advertising service to telephone listing owners and advertisers. The enhanced directory assistance (EDA) service of the present invention becomes an additional revenue source for carriers. The present invention also provides a method and system for dynamically ordering these directory listings and tracking subsequent telephone referrals.
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Family
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