Media processing system supporting personal advertisement channel and advertisement insertion into broadcast media

Number of patents in Portfolio can not be more than 2000

United States of America Patent

APP PUB NO 20040117827A1
SERIAL NO

10675468

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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Certain embodiments of the invention for providing advertisements in a communication network may comprise receiving an advertisement on a television within a home, for example, on a personal advertisement channel. The received advertisement may be scheduled for viewing within the personal advertisement channel. Media corresponding to the received advertisement may be displayed or scheduled to be displayed on the television. Data representative of the received advertisement such as graphical data, textural data, audio data and/or video data may be presented in an available slot in a channel guide. A user profile may be provided that may contain information indicating a particular type of advertisement that is to be received. A determination may be made as to whether data representative of the particular type of advertisement is within the established profile and if so, that particular type of advertisement may be received.

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Patent Owner(s)

Patent OwnerAddress
AVAGO TECHNOLOGIES GENERAL IP (SINGAPORE) PTE LTDSINGAPORE SINGAPORE SINGAPORE CITY SINGAPORE

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Bennett, James Laguna Beach, CA 164 5022
Karaoguz, Jeyhan Irvine, CA 1048 26565

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