Transactions in virtual property
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United States of America Patent
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N/A
Issued Date -
N/A
app pub date -
Jun 8, 2004
filing date -
Jul 25, 2003
priority date (Note) -
Abandoned
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Abstract
Transactions in virtual property, such as virtual display windows of virtual buildings in a three-dimensional virtual city, are supported by a computer system and processing methods that enable selection and leasing or sale of the virtual property according to various business models. In one approach, advertisers or content providers may bid on the right to display content in virtual display windows of a virtual city that can be navigated using a 3D browser. Successful bidders become leaseholders of virtual display windows. Prior to the expiration of a lease term, a leaseholder may renew its lease or convey lease rights to another party, potentially at a profit.
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