Importance

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Abstract

An electronic Storefront (website approach) provided by the Inventor on the Internet, where specific brands, advertisers or retailers are provided proprietary departments and access (online Stores and display space) to promote any variety of product incentives, i.e. coupons, rebates, discounts etc. . . . , which can be target-marketed online to specific regions. Consumer relationship data is key to brands and retailers and may be obtained directly through the online Storefront utilizing the Inventor's interactive invention--$AVEMORE and its sister approach--rewards+. The additional development of the initial invention, $AVEMORE with its rewards+ approach, utilizes consumer surveys, brand questions, or loyalty card participation to help brands better market their products and to automatically reward consumers for participation. This invention allows the visitor to directly respond and be automatically rewarded for responding immediately through this new interactive program. The consumer can automatically upgrade the coupon value/amount selected by the reward amount provided by the Brand for specific demographic or behavioral data required. Additionally the Brand has immediate access to the consumer responses and this data, in real time, accessible through the back end database of the online Storefront.

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First Claim