System and method employing radio frequency identification in merchandising management
Number of patents in Portfolio can not be more than 2000
United States of America Patent
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N/A
Issued Date -
Jan 19, 2006
app pub date -
Feb 14, 2005
filing date -
Feb 12, 2004
priority date (Note) -
Abandoned
status (Latency Note)
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Abstract
A method for obtaining information about the location of an object or individual bearing an RFID tag. Able to monitor movements of the object or person bearing the tag, a merchandising service provider is able to determine the effectiveness of displays and promotions, evaluate plan-o-gram compliance, verify the location of fixtures, and monitor the movements of servicing personnel at a retail location. The merchandising service provider can further integrate and analyze the information obtained from the RFID tags substantially in real time.
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