Interactive advertising and program promotion in an interactive television system

Number of patents in Portfolio can not be more than 2000

United States of America Patent

PATENT NO 9113107
APP PUB NO 20070107010A1
SERIAL NO

11270250

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ATTORNEY / AGENT: (SPONSORED)

Importance

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Abstract

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Systems and methods are provided for interactive advertising and program promotion that may attract and maintain user interest. The interactive advertisements may be displayed within interactive television application display screens, such as, an interactive television program guide display screen. A user may be able to select an interactive advertisement and may be presented with interactive content or features that may entice the user to view the advertisement. The interactive content or features may be related or unrelated to the product or service being advertised.

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First Claim

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Patent Owner(s)

  • ROVI GUIDES, INC.

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Cusick, Richard P Los Angeles, US 4 273
Jolna, Stacy Los Angeles, US 1 216

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Maintenance Fees

Fee Large entity fee small entity fee micro entity fee due date
11.5 Year Payment $7400.00 $3700.00 $1850.00 Feb 18, 2027
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Surcharge - 11.5 year - Late payment within 6 months $160.00 $80.00 $40.00
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