Advertising management system for digital video streams

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United States of America Patent

PATENT NO 7984466
APP PUB NO 20070157231A1
SERIAL NO

11673838

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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tracks different avails including duration and bandwidth of the avail, and uses a number of schemes to determine if the ad can be placed in the avail. The advertisements may be transported over an in-band advertising channel or over an out-of-band advertisement channel. At the multiplexing end, the ads may be multiplexed in one or more program streams synchronously, plesiochronously, or asynchronously. In either case, a dynamic linking process is used to insert the selected advertisements in the program streams.

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Patent Owner(s)

  • PRIME RESEARCH ALLIANCE E, INC.

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Eldering, Charles Doylestown, US 16 2052
Flickinger, Gregory C Furlong, US 46 4078
Hamilton, Jeffrey Laporte, US 6 130

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