Systems and methods to convert a call generated from an advertisement
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United States of America Patent
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Nov 10, 2015
Grant Date -
Jul 12, 2007
app pub date -
Aug 24, 2006
filing date -
Jan 10, 2006
priority date (Note) -
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Abstract
Methods and systems for converting a call generated from an advertisement. One embodiment includes: establishing a real time communication connection between a first entity and a second entity via a communication reference embedded in an advertisement that is presented on behalf of the second entity; billing the second entity for the advertisement in response to the communication connection being established via the communication reference; monitoring the communication connection between the first entity and the second entity to detect a pre-defined indication; and charging the first entity, on behalf of the second entity, for communications with the second entity over the communication connection in response to a detected occurrence of the pre-defined indication.
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