Methods and apparatus for using audience member behavior information to determine compliance with audience measurement system usage requirements

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United States of America Patent

PATENT NO 8650586
APP PUB NO 20080059988A1
SERIAL NO

11856602

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Abstract

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Example methods, apparatus, and articles of manufacture determine compliance with usage guidelines of an audience measurement system. Initially, location information associated with an audience member is obtained. It is then determined whether the audience member is in compliance with the usage guidelines based on the location information. Media monitoring information corresponding to the location information is then tagged as non-compliant if the audience member is not in compliance with the usage guidelines.

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Patent Owner(s)

  • THE NIELSEN COMPANY (US), LLC;NIELSEN MEDIA RESEARCH, INC.

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Headley, Weston P Battle Ground, US 8 317
Lee, Morris Palm Harbor, US 84 3118
Luff, Robert A Wittman, US 33 1598
Mears, Paul M Safety Harbor, US 20 1238
Ramaswamy, Arun Tampa, US 248 9575
Seagran, Stanley F Cortland Manor, US 1 155

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