PRODUCT INFORMATION ASSOCIATED WITH CUSTOMER LOCATION
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United States of America Patent
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N/A
Issued Date -
Mar 27, 2008
app pub date -
Sep 19, 2006
filing date -
Sep 19, 2006
priority date (Note) -
Abandoned
status (Latency Note)
Importance
Abstract
Exemplary embodiments of the present invention comprise systems and method for providing information to an in-store customer. An embodiment of the system includes several radio frequency identification (RFID) tags placed in predetermined areas within the shopping area. A mobile device, carried by the customer, receives signals from the RFID tags. The signals are used to determine the location of the customer within the store. The determined location is used by an information server to return location-specific information and advertising to the mobile device. The mobile device displays the location-specific information and advertising to the customer.
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