SYSTEMS AND METHODS FOR MANAGING A BRAND UNIVERSE FOR USER INFORMATION, BRAND RELATED MARKETING AND USER INTERACTIVITY

Number of patents in Portfolio can not be more than 2000

United States of America Patent

APP PUB NO 20080262907A1
SERIAL NO

11736560

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Abstract

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Computer implemented methods and systems for generating a brand site for an internet website is provided. The method includes defining the internet website to include a plurality of modules, and each of the plurality of modules for the internet website being directed toward a brand. Further included, is identifying one or more instance sites where content components related to the brand are presented and linking the content components, from the identified one or more instance sites, to selected ones of the plurality of modules. The method further includes presenting the plurality of modules on the internet website to promote the brand, and the presenting is configured to integrate the content components from the instance sites into the internet website, such that the presenting further enables user interactivity with the plurality of modules and the user interactivity feeds data regarding one or more of module popularity, usage or revenue generating potential.

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Patent Owner(s)

Patent OwnerAddress
OATH INC770 BROADWAY NEW YORK NY 10003

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Broady, George Vincent Santa Monica, CA 5 94
Chambers, Charles Wade Fremont, CA 4 178
Crawford, David Ross Fremont, CA 2 46
Goli, Shravan K San Jose, CA 6 126

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