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United States of America Patent

APP PUB NO 20090006179A1
SERIAL NO

11821928

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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In one embodiment, a method is illustrated as including defining a set of perspective objects capable of being placed onto a modified web page, monitoring parameters of a web page, the parameters including a number of times a current object is executed on the web page, using an Artificial Intelligence (AI) algorithm to determine a perspective object with a preferred Return On Investment (ROI), and selecting the perspective object to be placed onto the modified web page.

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Patent Owner(s)

Patent OwnerAddress
PAYPAL INC2211 NORTH FIRST STREET SAN JOSE CA 95131

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Billingsley, Eric Noel Campbell, US 18 386
Gupta, Raghav Sunnyvale, US 63 1808
Shoup, Randall Scott San Francisco, US 25 611
Sundaresan, Neelakantan Mountain View, US 386 10052

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