System for targeting data to users on mobile devices
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United States of America Patent
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Jan 21, 2014
Grant Date -
Jan 15, 2009
app pub date -
Jul 11, 2007
filing date -
Jul 11, 2007
priority date (Note) -
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status (Latency Note)
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Abstract
A system is described for targeting data to users on mobile devices. The system may include a processor, a memory and an interface. The memory may be operatively connected to the processor and the interface and may store a request, a mobile identifier, a session identifier, a user behavior dataset and a data. The interface may be operatively connected to the memory and the processor and may communicate with the mobile device. The processor may be operatively connected to the interface and the memory and may receive a request from a user on a mobile device via the interface. The processor may extract a mobile identifier from the request and map the mobile identifier to a session identifier. The processor may use the session identifier to collect a user behavior dataset and may communicate data to the user based on the user behavior dataset via the interface.
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