SEGMENTED MOTIVATION PROFILES

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United States of America Patent

APP PUB NO 20090083118A1
SERIAL NO

11859508

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Abstract

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A method of developing a motivation to motivate participants associated with a program-owner. The reward types of a motivation profile are defined and the participants' preferences are collected through a survey. The collected participants' preferences are modeled to determine segments of participants with similar reward preferences. An optimal motivation profile consisting of the participants' preferred reward types is generated from the modeled data and presented to the program owner in a detailed report. Additionally, a motivation profile simulator for simulating the participants' preference to a proposed motivation profile and a segmentation tool for displaying the characteristics of each segment is generated.

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Patent Owner(s)

Patent OwnerAddress
MARITZ HOLDINGS INC1375 NORTH HIGHWAY DRIVE FENTON MO 63099

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Chrzan, Keith Chesterton, US 4 199
Garlick, Richard M Des Plaines, US 1 33
Godar, Paula R Fenton, US 1 33
Kallery, Jennifer Lynn O'Fallon, US 2 155
Moore, Bob Wildwood, US 1 33
Smith, Tammy L Webster Groves, US 4 68

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