AUCTIONING AND ADVERTISEMENT PLACEMENT SYSTEM
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United States of America Patent
Stats
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N/A
Issued Date -
Apr 23, 2009
app pub date -
Jan 17, 2007
filing date -
Jan 17, 2006
priority date (Note) -
Abandoned
status (Latency Note)
Importance
Abstract
A service station advertising display system that allows users locally at the service station and remotely to request, upload, purchase and bid on advertising display time for displays located in the service station environment. Displays may be located on fuel dispensers or other locations proximate to where customers interact for requesting fueling, and other services such as convenience store and quick service restaurant purchases. The invention allows users to access available advertising times for displays, and bid or participate in an auction to control the display time. The user can upload their own content to be displayed, or use advertising content and tools located on servers to create content. The system resolves any conflicts with overlaps in different requests for advertising, downloads the content to the displays to be displayed, and tracks the effectiveness of the displayed content for billing and/or other purposes.
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Family
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Cited Art Landscape
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