Personalized Insertion of Advertisements in Streaming Media
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United States of America Patent
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N/A
Issued Date -
Dec 10, 2009
app pub date -
Mar 6, 2007
filing date -
Mar 7, 2006
priority date (Note) -
Abandoned
status (Latency Note)
Importance
Abstract
Apparatus (20) for digital media distribution includes a plurality of client devices (26) coupled to a network (24). Each client device is configured to receive and play a primary digital broadcast media stream from a first server (22) and to receive, via the network, an indication of an interval in the primary digital broadcast media stream in which secondary content is to be played on the output device. A control subsystem (36) transmits to the client devices, via the network, a message identifying at least one second server (34) that is to provide the secondary content. The message causes the client devices to suspend reception of the primary digital broadcast media stream at the start time while connecting to receive the secondary content from the at least one second server so as to play the secondary content during the interval.
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