ADAPTIVE SELF-LEARNING MARKETING AUTOMATION
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United States of America Patent
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Issued Date -
Apr 22, 2010
app pub date -
Oct 20, 2008
filing date -
Oct 20, 2008
priority date (Note) -
Abandoned
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Abstract
Systems and methods for monitoring and adapting marketing campaigns are described. Various aspects of the systems and methods include dynamically adjusting presented campaign frequency based upon measured success criteria, identifying important or superfluous portions of a campaign to adjust campaign sub-part frequency based upon measured success criteria, and/or recombining campaign sub-parts into entirely new campaigns and selecting for successful campaigns based upon measured success criteria.
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