SYSTEM AND METHOD FOR INTERACTIVE TELEVISION

Number of patents in Portfolio can not be more than 2000

United States of America Patent

SERIAL NO

12652178

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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A system and method for interactive television (ITV) includes presenting both TV channels and “virtual channels” on an ITV. A virtual channel can be a Web page stored in memory of the ITV (or remote therefrom) and accessed by a microprocessor in the ITV when a user selects the virtual channel number using a conventional TV remote control. The particular Web page can be established based on consumer data, such as demographic data supplied by the consumer or consumer responses to prompts displayed along with a channel. The Web page associated with the virtual channel can be updated or changed by sending data to the ITV through the VBI of a TV signal or via the Internet, through a modem on the ITV.

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Patent Owner(s)

Patent OwnerAddress
SONY CORPORATIONTOKYO
SONY ELECTRONICS INC1 SONY DRIVE PARK RIDGE NJ 07656

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Akiyama, Tsutomu San Diego, US 31 446
Kitsukawa, Tadamasa San Diego, US 19 1057
Kondo, Shigeharu San Diego, US 24 752

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