ANALYTIC MEASUREMENT OF ONLINE SOCIAL MEDIA CONTENT
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United States of America Patent
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Issued Date -
May 13, 2010
app pub date -
Jan 13, 2009
filing date -
Nov 13, 2008
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Abandoned
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Abstract
A social media analytics platform including methods, apparatuses and computer-readable media for providing analytic measurements of online social media content by harvesting and aggregating unstructured qualitative online social media conversations relevant to subject matter of interest in a category from one or more online social media sources, quantifying the aggregated online social media conversations, and providing actionable information based on the quantified aggregated online social media conversations, the actionable information including sentiment expressed among online social media participants concerning subject matter of interest in the category.
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