SYSTEMS AND METHODS FOR ANALYZING CLICKSTREAM DATA
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United States of America Patent
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Issued Date -
Mar 31, 2011
app pub date -
Sep 30, 2009
filing date -
Sep 30, 2009
priority date (Note) -
Abandoned
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Abstract
Systems and methods are provided for analyzing clickstream data related to consumption of media items by determining whether clickstream data is missing and using information about the time the media was used, characteristics of the media, and user inactivity and activity thresholds.
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