System and Method for Providing Marketing Offers to Users of Financial Account Issuer Website
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United States of America Patent
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Issued Date -
Apr 28, 2011
app pub date -
Sep 28, 2010
filing date -
Oct 27, 2009
priority date (Note) -
Abandoned
status (Latency Note)
Importance
Abstract
A system for providing a marketing offer to holders of financial accounts during a communication session with the financial account issuer includes a processor and an account maintenance module executable by the processor. The account maintenance module initiates a communication session with a user computer of an account holder over a computer network. Before the communication session ends, the account maintenance module determines whether the account holder's a financial account is a target for receiving the marketing offer and if so, transmits the marketing offer to the user computer over the computer network.
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