METHOD AND SYSTEM FOR IMPLEMENTING MOBILE CODE ADVERTISEMENTS
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United States of America Patent
Stats
-
N/A
Issued Date -
Sep 15, 2011
app pub date -
Mar 9, 2011
filing date -
Mar 10, 2010
priority date (Note) -
Abandoned
status (Latency Note)
Importance
Abstract
Advertising with machine-readable (mobile) codes by printing a machine-readable code on a print publication, which is then scanned with a device, and the URL of an ad management computer and an ad identification number are decoded from the mobile code. This URL is used to send the ad identification number to the ad management computer, which accesses a database to determine if a link limit for that ad identification number has been exceeded. If not exceeded, then a destination URL of an advertisement web page associated with the ad identification number in the database is sent to the device so it can connect to that URL. If the link limit has been exceeded, then the destination URL from the database is not sent, but is used as an argument to generate search web page, and the ad content management computer transmits the generated search web page to the device.
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