Computer program product and method for estimating internet traffic
Number of patents in Portfolio can not be more than 2000
United States of America Patent
Stats
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Mar 13, 2012
Grant Date -
Dec 1, 2011
app pub date -
Jun 1, 2011
filing date -
Mar 7, 2002
priority date (Note) -
In Force
status (Latency Note)
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Abstract
Site metrics are presented in association with search results. The site metrics are derived from site analytics that uses clickstream data collected from a panel of internet users to generate and present internet activity metrics. Data collected from a community of internet users may be augmented by clickstream data store content, third party content, search results, and other sources to form estimates of internet activity, such as traffic, that is structured and analyzed to produce metrics of nearly any internet web site or domain. The data may be further augmented with ratings, such as web site trust ratings, retail deals, and analysis of web site content to form a comprehensive set of data that is mined to formulate various metrics of internet activity about web sites. Metrics of internet activity, a.k.a. site analytics, provides analysis that represents aspects of internet user access to a web site. Such aspects may include activity related to visitors, engagement, growth, trust, deals, and the like.
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