STREAMED CONTENT DISTRIBUTION SERVICE

Number of patents in Portfolio can not be more than 2000

United States of America Patent

APP PUB NO 20110313916A1
SERIAL NO

13201099

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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A content distribution platform (1) is arranged to distribute content by streaming over a communications network (4). The consumer (3) provides the content distributor (1) with marker data indicating where secondary content is to be inserted in a primary content stream. When the primary data is requested from a client platform (3), secondary content is inserted at the markers in the content stream. The secondary content to be inserted may be advertising material, data related to the primary data, or topical subjects, selected according to one or more characteristics associated with the client platform (3).

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Patent Owner(s)

Patent OwnerAddress
BRITISH TELECOMMUNICATIONS PUBLIC LIMITED COMPANY81 NEWGATE STREET LONDON EC1A

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
McLachlan, Andrew Denver, US 3 73
Niven-Jenkins, Benjamin P Ipswich, GB 6 187

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