Non-intrusive advertisement presentation

Number of patents in Portfolio can not be more than 2000

United States of America Patent

PATENT NO 10643238
APP PUB NO 20120116881A1
SERIAL NO

12941908

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ATTORNEY / AGENT: (SPONSORED)

Importance

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Abstract

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Advertisements are often presented in the context of a media content viewing experience. Advertisement presentation may be intrusive or subtle. In many instances, users may be interested in particular advertisements but may not want to disrupt a media content viewing experience by launching an advertisement window, opening an advertisement application, or otherwise being redirected to another piece of content. Consequently, mechanisms are provided to allow a user to identify advertisements or save advertisement interests for presentation at a later time. Saved advertisement interests can be used to inform future advertisement and/or content suggestions, and the user can be presented with selected advertisements within an application or through external mechanisms.

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First Claim

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Patent Owner(s)

Patent OwnerAddress
ADEIA MEDIA HOLDINGS LLC3025 ORCHARD PARKWAY SAN JOSE CA 95134

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Billings, Allen Albany, US 18 338

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