METHODS AND SYSTEMS FOR CREATING SELF-LEARNING, CONTEXTUALLY RELEVANT, TARGETED, MARKETING CAMPAIGNS, IN REAL TIME AND PREDICTIVE MODES
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United States of America Patent
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Issued Date -
Jun 28, 2012
app pub date -
Dec 12, 2011
filing date -
Dec 10, 2010
priority date (Note) -
Abandoned
status (Latency Note)
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Abstract
The current application is related to the creation of real time as well as predictive marketing campaigns, in particular, through the identification of contextually relevant data channels and sources, harvesting data and media from channels and sources, categorizing the data, classifying the data authorship type and influence levels, ranking by the data based on context, and using the data to produce, disseminate, monitor/track, and quantify results for real-time as well as predictive marketing campaigns.
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