PROVIDING ADVERTISING CONTENT TO A USER
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United States of America Patent
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N/A
Issued Date -
Jul 5, 2012
app pub date -
Dec 30, 2010
filing date -
Dec 30, 2010
priority date (Note) -
Abandoned
status (Latency Note)
Importance
Abstract
Advertising content is provided to a user. A set top box that is located in a first environment receives a first signal from a user device located in the first environment, wherein the first signal is encoded with commerce-related information. The set top box conveys the commerce-related information via a digital communication network to a server system located in a second environment. The server system utilizes the commerce-related information to select advertising information pertaining to the commerce-related information, and then communicates the advertising information to a device from which the user of the user device located in the first environment can access the advertising information.
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