SYSTEMS AND METHODS FOR EXTENDED CONTENT HARVESTING FOR CONTEXTUALIZING

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United States of America Patent

APP PUB NO 20120246561A1
SERIAL NO

13069256

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Abstract

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The solution described herein provides augmented content to keywords on a page based on deeper contextualization of the current page. Embodiments of systems and methods extend the scope of content harvesting to cover a wider range of page elements that are harvested for determining keywords and content to augment the keywords To improve contextualization for keyword and augment content determination, the present solution may harvest content from parts of pages that cannot be hooked by embodiments of the systems previously described herein. Some of these parts of the pages may not be hooked or hookable, either for technical reasons, such as title tags, attributes or image alt attributes) or for policy reasons, such as an anchor text. To further improve contextualization, the present solution may also retrieve content from linked pages not currently displayed to use parts of these pages for keywords and augmented content determination.

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Patent Owner(s)

Patent OwnerAddress
VIBRANT MEDIA INC565 5TH AVENUE 15TH FLOOR NEW YORK NY 10017

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
DOIG, TOBY Hertz, GB 12 510
RUSSELL, ALISTAIR London, GB 4 60
STILLING, ROY Tarrytown, US 2 15

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