METHOD AND SYSTEM FOR PROVIDING BIDS FOR IMPRESSIONS
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United States of America Patent
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Issued Date -
Oct 4, 2012
app pub date -
Mar 29, 2012
filing date -
Mar 30, 2011
priority date (Note) -
Abandoned
status (Latency Note)
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Abstract
Systems and methods are disclosed for placing bids for impressions on exchange servers, and ultimately supplying a creative for each impression to an intended recipient, for which a user of the system has bid on. The impressions, which are delivered to the intended recipient (the computer of the intended recipient), are supported by electronic communications, such as e-mails, banners and the like.
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