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United States of America Patent
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Issued Date -
Feb 7, 2013
app pub date -
Aug 4, 2011
filing date -
Aug 4, 2011
priority date (Note) -
Abandoned
status (Latency Note)
Importance
Abstract
A computer-implemented method comprises of processing data for a source video to determine representative topics of the video, determining multiple topics of interest for respective ones of multiple market segments, using the representative topics and the multiple topics to determine a target audience for the video from the market segments, using the topics of interest for the target audience to determine a set of keywords for an advertisement, using the set of keywords to provide multiple candidate advertisements for the target audience, generating a ranked list from the multiple candidate advertisements, and selecting an advertisement for the source video from the ranked list of candidate advertisements.
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