METHOD AND SYSTEM FOR ADDING A TRANSACTION INSTRUMENT TO A LOYALTY CAMPAIGN
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United States of America Patent
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app pub date -
Oct 17, 2012
filing date -
Dec 23, 2010
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Abstract
A loyalty gateway (130) obtains, from a point of sale device (120), a mobile device identifier corresponding to a mobile device (110) of a customer and transaction information including a transaction account identifier corresponding to a transaction instrument (115) of the customer. The loyalty gateway (130) searches a database (135) for the mobile device identifier and, upon locating the mobile device identifier in the database (135), stores the transaction account identifier in the database (135) in association with the mobile device identifier upon determining that the transaction account identifier is not associated with the mobile device identifier. In a subsequent transaction, upon obtaining the transaction account identifier or the mobile device identifier, the loyalty gateway (130) provides a loyalty benefit such as a free item, a discount on a purchase, or loyalty points applicable to a purchase.
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