Importance

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Abstract

Systems and methods for providing media with a data network using a single Uniform Resource Locator (URL) are disclosed. These systems and methods may be part of a larger media servicing network that can be used to, among other things, process uploaded media content, provide it for streaming, and collect metric information regarding the streaming. The disclosed systems and methods provide for receiving a URL and providing an index file based, at least in part, on a client identity and requested media file associated with the URL. Embodiments further provide for the use of an advertisement server that can specify advertisement(s) to be shown during the playback of the media file. With every index file created, the advertisement server can update and/or change the advertisement(s) to be shown.

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First Claim