BIDDING FOR IMPRESSIONS

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United States of America Patent

APP PUB NO 20130110630A1
SERIAL NO

13282489

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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A method of providing impressions of a mobile ad is provided in which a vendor may bid for impressions of the ad responsive to a distribution of a number of potential consumers of a given vendor service and/or product as a function of consumer location and probability of purchasing the given service or product.

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Patent Owner(s)

Patent OwnerAddress
MICROSOFT TECHNOLOGY LICENSING LLCONE MICROSOFT WAY REDMOND WA 98052

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Stopel, Dima Herzliya, IL 54 796
Yahalom, Saar Tel Aviv, IL 12 153

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