ACTIVE AUDIENCE CONTROL
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United States of America Patent
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N/A
Issued Date -
Dec 5, 2013
app pub date -
May 31, 2012
filing date -
May 31, 2012
priority date (Note) -
Abandoned
status (Latency Note)
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Abstract
An active control of advertising is enhanced through the use of solicited information to gain knowledge about a desired population of users. In some examples, this knowledge about users provides a self-identification of target users, and this self-identification is used to select further users with similar characteristics, who would also be likely to self-identify themselves as target users.
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