SOCIAL CONTENT DISTRIBUTION NETWORK
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United States of America Patent
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Issued Date -
Jan 23, 2014
app pub date -
Sep 20, 2013
filing date -
Aug 5, 2010
priority date (Note) -
Abandoned
status (Latency Note)
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Abstract
A social content distribution network (SCDN) allows content producers to search over content sponsors to learn about demand in content sponsor sub-networks. Audience tracking tools are provided for the content sponsor to learn about demand for content within different audiences (content consumers) in any of the content destinations and within different audiences in any of the content destinations. Content sponsors are also provided facilities to search over an index of content producers to find relevant content to push. Having discovered content the sponsor wishes to push into a particular audience, the sponsor may use the SCDN platform to create a payload that includes a link to the selected content and a creative that annotates the link, deliver this payload, and track its performance in the content destination.
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