WEB BASED PAY PER CLICK PERFORMANCE GRADER
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United States of America Patent
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Issued Date -
Feb 6, 2014
app pub date -
Aug 6, 2012
filing date -
Aug 6, 2012
priority date (Note) -
Abandoned
status (Latency Note)
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Abstract
A performance grader tool for performing evaluation of an advertising campaign is provided that includes a reporting module that receives campaign data associated with the advertising campaign and performs one or more selective metric-base analysis on the campaign data and produces metric-based data used in evaluating the advertising campaign. The reporting module selectively displays the metric-based data in a plurality of reporting formats to the user.
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