METHOD AND SYSTEM FOR DISPLAYING RELEVANT ADVERTISEMENTS BASED ON CHARACTERISTIC TAGS

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United States of America Patent

APP PUB NO 20140046773A1
SERIAL NO

13570252

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Abstract

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A method and system for displaying relevant advertisements based on characteristic tags. The method includes displaying an article on a webpage for a first user. The method also includes receiving, from the first user, a recommendation of the article for a second user. The method further includes enabling characteristic tagging of the second user to a category associated with the article. Further, the method includes creating a characteristic map for the second user based on one or more characteristic tags. Moreover, the method rendering a relevant advertisement to the second user along with the recommendation based on the characteristic map. The system includes a plurality of electronic devices, a communication interface, a memory, and a processor.

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Patent Owner(s)

Patent OwnerAddress
OATH INC770 BROADWAY NEW YORK NY 10003

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
JHALARIA, Ankit San Mateo, US 2 1

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